Looking over it now, The Love Parade just might be one of the finest pre-1930s musicals, capitalizing on the rising trend thanks to the success of The Jazz Singer and Broadway Melody. Whereas many of its contemporaries are mainly interesting as historical relics, this Lubitsch comedy still has some inspiration to offer, riding on its own merits alone.

The acclaimed German director’s first sound project shows no signs of a needed learning curve all but translating his command of the medium into the sound era with ease. Yes, the set-ups appear choppy due to the editing of sequences.  True, the action is often static because the camera was yet to be truly mobile. But this is also part of Lubitsch’s deceptive skill in incisively drawing our eye to whatever will give us the clearest visual cue to the jokes that he’s staging.

It’s rarely a cluttered experience though Chevalier adds to it by breaking the fourth wall, even intermittently speaking in French and English. In fact, a separate cut of the picture was made in the French-language. Also, much of the sound design was synced afterward. Both are realities of the changing times and what talkies meant for the evolution of a global industry.

But what is most striking of all is, again, Lubitsch’s impeccable handle of the visually comic because that’s something that translates from the silent days exquisitely and far from using dialogue as a mere crutch or idle chatter, in its very best applications, it’s used to punctuate the scenes with a gag.

The same goes for noises and sounds. Far from oversaturating our ears, Lubitsch almost uses them strategically giving each more import whether a whistle, a song, or erupting cannon fire. There’s a cadence in the use of noise to underscore scenes, and it feels succinct and genuinely artful.

It’s true that it’s difficult to go backward, but sometimes you wonder if filmmakers should.  Allow me to explain. The likes of Lubitsch and Hitchcock had substantial success in the modern era of filmmaking and yet they never lost their early sensibilities. It goes allow with this innate principle suggesting moviemaking was a visual medium above all else. Of course, for Hitch that meant he was the master of staging thrillers. Lubitsch will always be remembered as the king of sophisticated comedies of manners. The Love Parade is little different.

Sylvania is a country with marriage on the mind. It seems like everyone from subjects to royal courtesans are constantly obsessing over who is to be married and when. Most important of all is their Queen Louise (Jeanette MacDonald) who has yet to tie the knot. It’s very much an unfortunate circumstance for the honor of the kingdom.

However, their savior just might come in the form of Count Alfred Renard who resides as the military attache in the Sylvanian embassy in France. But he also happens to be quite the lady’s man. It is true that the somehow deeply-rooted stereotype of Frenchmen as witty, suave romantics must at least, cinematically, start with Maurice Chevalier, before making its way through Charles Boyer and later generations.

He and the Queen gladly trade repartee in the winking song “Anything to Please the Queen” and the comic conundrum proceeds from there. He is sent before her to be reprimanded for his indiscretions, and she finds she rather likes him.

Their first dinner together carries the rapt attention of many invested onlookers from all walks of life and any number of perches, from ladies in waiting to cabinet members, and then lowly servants played uproariously by Lupino Lane and the ill-fated Lillian Roth.

However, an onslaught of bad luck comes in full force on the wedding day including whistling, mirrors, and the piece de resistance: a cross-eyed man. Chevalier shudders at the thought until his worst nightmares come true in the form of a palace guard (Ben Turpin). The vows are spoken with a twist as the minister confirms, “I pronounce you wife and man.”

It’s summed up succinctly by one of the portly advisers (Eugene Pallette) as such, “Man is man and woman is woman. No man can be a wife.”

Perhaps it seems a silly bit of conflict and yet even now, it feels cutting-edge for the day because men still feel emasculated for such a thing. We are still so used to being the breadwinners and in positions of power almost a century later. Yes, it’s played for a certain comic effect, but the fact is MacDonald has the position of true influence as ruler of the kingdom, while Chevalier is brought up to her station in life by the title bestowed upon him when he becomes her husband.

Jacques and Lulu revel in the fact that they can get married without the complications of class in “Let’s Be Common,” backed by some stellar physical acrobatics verging on vaudeville-style slapstick. And still, marital discord exerts itself behind the palace doors. Renard is unhappy with his pointless life. Meanwhile, downstairs the male and female servants quarrel over whether or not “The Queen is Always Right.”

Is it a spoiler to admit that some concession is arrived at in the end, for the sake of love? I don’t think so, and Chevalier and MacDonald shine in the first of several pairings together. What we are left with is that unprecedented blending of sauciness and sophistication afforded to Lubitsch, particularly at this time in history, without the harsh enforcement of production codes for a few more years. What is more, the films arguably only became richer over time from The Smiling Lieutenant (1931) to Rouben Marmoulian’s Love Me Tonight (1932) and finally The Merry Widow (1934).

3.5/5 Stars