With the opening number “We’re In The Money,” this musical sticks it to The Great Depression and gives their audience a respite from the poverty waiting outside the theater doors. The tone is set as Ginger Rogers, surrounded by rows of scantily clad coin-covered women, sings out one of the song’s lines in Pig Latin. It’s one in a million.
Like its predecessor, the smash hit 42nd Street (1933), this is yet another hybrid of backstage drama and semi-extravagant production numbers. An incoming rapid-fire line of close-ups featuring Joan Blondell, Aline MacMahon, and Ginger Rogers all giving the camera a mouthful is a delightful portent of all that it to come from this bevy of talent. The sass meter goes through the roof.
But we never forget that it’s the Depression, though it would be an unnecessary reminder for audiences already living through the reality. As Carol quips when she hears the timeliness of their newest project, “We won’t have to rehearse that.” Because they’ve been living through it along with everyone else.
It means that they share a measly flat together. Get by from swiping milk bottles from the upstairs neighbors and fighting over clothes to make at least one of them look presentable for the prospect of an audition. There’s a lightness to it all as much as there is a camaraderie. They’re all in it together and that allows the picture to work. Otherwise, it would be too depressing. There needs to be that assurance and resolve driving our characters. They never get too low.
Ruby Keeler has time to fall for Dick Powell yet again, this time by simply sticking her head out the window to swoon over his piano ballads. Of course, things hit the pits when they find out that despite a swell idea, their backer and potential savior Barry (Ned Sparks), still is broke and so his visions of a showstopping triumph are all for naught. The insouciant joking of Powell has everyone a little hurt until he actually comes through in shelling out $15,000 just like that. He was never more serious.
So there we have it. Another stage production is in the works. Everything is coming together dandily but in a role reversal of 42nd Street, it is Powell’s Brad who is called upon to fill a void in the production when he’s needed most.
The original juvenile lead is not able to make the cut due to lumbago and so despite his continuous rejection of the part, he finally folds realizing so many folks are counting on him. We’ve already said it and we’ll say it again. The show must go on!
Their first number, “Pettin’ in the Park” is a near-surreal exhibition in sauciness utilizing a midget dressed as a baby, a studio orchestrated rainstorm, and women donning metal garb to foil their male suitors. Weird but it’s an unequivocal smash.
So big in fact that news gets out. Brad’s family hears he’s been moonlighting in the theater and is appalled. Because you see, he comes from a well-to-do family. Such a line of work would never do. Cavorting with chorus girls and acting is out of the question. He returns home but to no avail as his older brother Lawrence (Warren William) and the family’s lawyer Fanueal H. Peabody (Guy Kibbee) agree to come out to put an end to Brad’s career — not to mention his romance. After all, showgirls are reputed to be parasites, chiselers, gold diggers…
They get far more than they bargained for when a bit of mistaken identity causes them to get whirled away by the streetwise sauciness of Carol and Trixie who have these rich boys pegged and know exactly how to capitalize. It’s like taking candy from two stuffy, overgrown babies.
Beyond being Fred Astaire’s supremely talented collaborator on taps, it’s easy to rate Ginger Rogers as a first-rate comedienne even in this earlier juncture of her career. However, it’s Aline MacMahon with the juiciest part and the greatest showing which ultimately upstages Rogers and gives the picture its greatest buoyancy of sing-songy opportunism.
Joan Blondell does herself proud in her own right romancing Warren William. For the first time, I actually feel sympathetic toward the poor fellow. He’s got no defenses. Peabody is simply putty in the hands of a woman — especially someone as delightfully conniving as Trixie. But remember it’s all for a good cause as Brad and Polly are able to stay together and that’s just the beginning…
It’s almost a misnomer to call Gold Diggers of 1933 a musical outright. The way that Warner Bros. ran things, there were two units one for the romantic drama led by Mervyn LeRoy and then another headed by Berkeley for the choreography of his decadent visions. So what we have is the quintessential Depression-era drama filled in with some song & dance routines. It could be completely disjointed in its execution. But on both fronts there or moments of undoubted noteworthiness. It begins with a cast that does oh so much and the baton constantly gets passed between players who readily play their part one after another.
Then, the rest is pure Berkeley first taking his dreams and turning them into a reality. “In The Shadows” in an exquisite gift to the audience showcasing swirling hula hoop dresses with showgirls gracefully flitting this way and that. Then the lights go out leaving behind the contours of violins dressed with fluorescent light,s which make for another entrancing dance of shape and light. Here we have art where the result is so much more than a mere sum of its parts.
Once again it makes the pretense of a stage performance but right away Berkeley throws off those shackles and lets his camera fly to whatever vantage point it wants proving itself essentially unencumbered and subsequently reworking how musicals could and would be staged.
But in truth, it’s a back-to-back show stopper and Berkeley sees the film to its crescendo by completely changing his tune with the help of composer and lyricist duo Harry Warren and Al Dubin. They all come through to deliver what can only be considered a timely eulogy to the universal figure alluded to in its title.
“The Forgotten Man” is emblematic of this entire picture and Gold Diggers of 1933 is very much an offering of thanks to the everyday American. The men who stand in breadlines scrimping over cigarettes. The men who fought in the Great War. The women who maintained the diligence and rectitude with which the country could battle poverty. The same people who line up to go see movies every day.
In the end, the movie pulls off this startling balancing act — a tightrope walk of comedy, tragedy, and above all pathos. Gold Diggers is the real deal and I cannot begrudge anyone who would deem it the pinnacle of the Hollywood dream factory sent to reach those in the throes of desperate times. Granted, some might question the merits of fantastical escapism but this effort looks to be more than a diversion — moving beyond that to be a hardy rallying cry of hope.